If you want to increase the reach of your app and attract international users, localization is the way to go. From choosing the right target audience, through finding suitable localization partners, to promoting the app on the foreign market – there are many steps that can go wrong or sabotage your efforts. To make sure [...]
Read More...Good reviews, eye-catching layout and good customer support may not be enough to attract many users to your e-commerce store. Especially, if you want to expand to the foreign markets. Depending on your target regions, you might need to implement some tricks and strategies to boost your presence. But one thing is sure: Without [...]
Read More...Going global with an e-commerce website sounds like a good idea to boost your revenue and expand your reach. But as easy as it may seem, there are many hidden traps that can derail your e-commerce localisation efforts. So, before you start translating and adapting your e-commerce website to another culture, consider these three best [...]
Read More...E-learning has become the new norm and attracts an increasing number of enthusiastic students, teachers and organisations who see a huge potential in this type of education. However, for an online course to be effective, it has to be engaging and relevant to the target audience. One way to achieve it is by [...]
Read More...Like many other business, you might want to expand and reach out to customers across the world. There are of course many ways to do it, but online marketing seems to be the integral part of this process. Do you know how to do it effectively? Do you know what items will you have to [...]
Read More...The beginning of a new year is a perfect time to analyse your marketing strategy and look at the ways to boost your business in the coming months. If reaching new markets is one of your goals for 2018, your to-do list should also include localisation of marketing content. Why and how will it help [...]
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