Polish Localisation Page 8

“Let’s go multilingual! Let’s capture the attention of users worldwide!” – with these or similar plans in mind many companies set off for their website localisation journey. What may sound fascinating and look promising at first, may sooner or later turn into a challenging endeavour, if you get caught into a localisation trap. To make [...]

To be a truly international company you’ll need much more than a multilingual website. And much more than a culturally adapted website. To engage with users and customers across the world, you’ll need to be present in the social media world, but not just in one language and on one platform, but in multiple languages [...]

The startup phase is a fascinating and often demanding stage in your business life cycle. Building prototypes, looking for investors, trying to reach out to the right customers – all this may take a great deal of time and effort. To promote your new idea, you’ll need content for your website or marketing materials. Good [...]

Preparing your business for a new market entry can be a long and challenging process. From market research, through marketing campaigns to product pricing – there’s definitely a lot to do to make sure your company will be successful abroad. One important ingredient of your market presence is a website. But not just any universal [...]