If you’re setting off for a business adventure abroad, you’ll need to be well prepared. Not only for your marketing actions or business expansion plan – on every single step of your business journey abroad you’ll need to know how to get your message across. The right communication is a key to success. To achieve [...]
Read More...The startup phase is a fascinating and often demanding stage in your business life cycle. Building prototypes, looking for investors, trying to reach out to the right customers – all this may take a great deal of time and effort. To promote your new idea, you’ll need content for your website or marketing materials. Good [...]
Read More...Preparing your business for a new market entry can be a long and challenging process. From market research, through marketing campaigns to product pricing – there’s definitely a lot to do to make sure your company will be successful abroad. One important ingredient of your market presence is a website. But not just any universal [...]
Read More...Good preparation is the key to successful relations with your international business partners and customers. The right use of language and knowledge of cultural differences will help you avoid confusion and solve many challenges. In Part 1 we looked at the most common time perspectives across the cultures to help you prepare for business with foreign partners. Part 2 [...]
Read More...Localisaiton of mobile games seems to be an easy way to increase your sales figures and achieve higher download rates. As straightforward as this process might be, there is a plethora of things that can slip your attention once you start going into details and adjusting your mobile games to a foreign market. Below you [...]
Read More...Good preparation is the key to a successful meeting with your international customers. Cultural differences, habits or stereotypes may influence your verbal and non-verbal communication. In Part 1 we looked at the most common time perspectives across the cultures to help you prepare for business with foreign partners. In this article you’ll find out how [...]
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